For anyone interested in understanding the Philippines political scene and this year’s general election, DPP is an essential read. Period. Full stop.
For researchers around the world who are exploring how to understand the emergent digital environment of contemporary politics, DPP is a best-in-class piece of serious work.
For columnists and pundits, who think elite geopolitical strategies will determine what the future looks like and not the foment of mass society through its digital voice, this is a wake-up, smell-the-coffee set of insights.
I have copied below the Executive Summary. The link above is to my personal Drive account. For digital experts, they have made it awkward to actually download the report, requiring fussing about on an cellphone in particular. The effort is rewarded.
UPD researchers launched Digital Public Pulse project
Highlights from the work will show up on this blog as an able assistant is reviewing now.
“The Digital Public Pulse (DPP) project is a pioneering, interdisciplinary media monitoring collaboration that inquires about the intersection of digital publics, social networks, and media convergence. This report presents the findings from its investigation of the public networks, conversations, and interactions of social media users about and related to the 2022 Philippine General Elections.
Through a multi-method research design using network analysis, textual analysis, and computational methods, the research maps the contours and characterizes the textures of the Philippine digital public sphere engaged and entangled in discourses about the 2022 Philippine General Elections.
It covers the election year from May 2021 to May 2022 across major social media platforms in the Philippines – Facebook, Twitter, and YouTube – using publicly available data collected and analyzed through various tools. This longitudinal and cross-platform scope ensures the reliability and integrity of our findings, given the partial and contingent nature of digital data.
The DPP adapts and appropriates analytical frameworks across communication and media studies, social sciences, and data science to understand the interplay of networks, discourses, and technologies in shaping political realities within and beyond digital media platforms. In the process, the study was able to surface indicators of these political realities being manipulated and manufactured to achieve specific political gains. Special research reports that take a deep dive into activities deemed to advance political manipulation are included in this report.
The report presents recommendations for government, media, civil society, platform companies, academics, and the public on their role post-election and in the upcoming elections to protect and uphold Philippine democracy and to demand accountability from those that undermine it within and beyond digital platforms.”